Fatima is a strategic, inspiring and visionary leader who is unapologetically herself. Her fearless personality translates into everything she does, from leading teams with authenticity and empathy to making the impossible, possible and delivering concrete business results. As Head of EY Canada’s Brand, Marketing and Communications team of 70+, a judge for the Canadian Marketing Association, mentor and entrepreneur, Fatima uniquely thrives in complex, grey environments, earning her a reputation of “builder, fixer and problem solver.” Leading by example with a people-focused approach, Fatima recognizes that none of us can succeed alone – and she’s built her teams and career around that principle. And yet, what sets Fatima apart is her true ability to build for what’s next, while elevating those around her through inclusivity, championing women and sending the elevator back down to create meaningful opportunities for others to grow and thrive.